The blog

Practical guides to get found, sell online and run your business better, in Africa and in Europe.

Building a website for your private school: what it needs and how to get it right

The pages, tools and precautions for a school website that reassures parents and makes enrolment easier.

WhatsApp chatbot for restaurants and hotels: answer guests around the clock without giving up your evenings

What a WhatsApp chatbot can really do for a restaurant or hotel, and how to set one up without losing the human touch.

How much does a website cost in Africa? The 7 factors that set the price

Why two quotes can differ threefold, and how to compare offers without nasty surprises.

Selling online with WhatsApp and mobile money: a practical guide for small businesses

WhatsApp Business catalogue, mobile money payments, delivery and scams to avoid: a step-by-step method.

Inventory management: 7 signs your shop needs software

Stock-outs, losses, forgotten credit: when the notebook is no longer enough, and how to switch without stress.

Slow or hacked WordPress site: 10 checks to do today

The checklist to secure and speed up your WordPress site, and what to do if it has already been hacked.

Getting found on Google: a guide to Google Business Profile and local SEO

Google Business Profile, customer reviews, Google Maps and Search Console: the free steps to get found.

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